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Cradle to Cradle: Remaking the Way We Make Things

by: William McDonough & Michael Braungart

Publisher: North Point Press

Pages: 208

Format: Soft cover

Pub. Date: 2002

PLU#: 01612

ISBN#: 9780865475878

 

NAHB Member Price:

$25.50

Retail Price:

$27.50

 


About This Book:


William McDonough's book, written with his colleague, the German chemist Michael Braungart, is a manifesto calling for the transformation of human industry through ecologically intelligent design. Through historical sketches on the roots of the industrial revolution; commentary on science, nature and society; descriptions of key design principles; and compelling examples of innovative products and business strategies already reshaping the marketplace, McDonough and Braungart make the case that an industrial system that "takes, makes and wastes" can become a creator of goods and services that generate ecological, social and economic value.William McDonough & Michael Braungart|

 

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